If you are like most businesses, your website has grown and grown over the years to the point where it has dozens, even hundreds, of web pages.  There is a mixture of new and old content, various attachments and links, social marketing add-ons, investor information, press releases, e-commerce, product reviews, and more.  Now, you want to translate your website, but that’s a lot of information and a lot of money!

What about translating only your main pages into another language?

This is where your website analytics is invaluable.  You know, that report which shows you how many visits each specific web page received and how many people downloaded each attachment?  Let’s be honest.  There are only a handful of pages that new, potential clients really visit.  Which pages of your English website get the most traffic?  It would make sense to translate only the most visited pages.

Like any business website, make sure you include these main pages for each language:

• Home Page
• Top Product Pages
• Key Attachments / Brochures
• About Us
• Contact Us

It’s basically how most English websites started at the beginning. You can always start small and then as your sales and web traffic increases for each language, you can translate more pages and add them to your website. This way, it allows you to test the market while keeping your initial costs down.

If you would like a quote on translating your website into another language, please complete our website translation quote form or contact us for more information.